Making Certain the Ranger is Ford Tough

Ford toughness is a real thing and its important to make sure the new Ranger is tough enough to wear the Ford name and be the truck you trust.

You can’t make claims to be the toughest and most rugged brand in the pickup truck market without proving it. If the first time one of your trucks is put to the test it fails your customer then it’snot going to be one that many others will want to drive and enjoy on the roads and trails. For many years, Ford has made claims that their pickup trucks are tougher than any others on the market and for most of this time, these trucks have proved the brand correct.

Ford Makes the Claim with the Ranger

How can Ford claim to have the toughest trucks and have the confidence needed to make sure the trucks are as tough as advertised? No matter which Ford truck it is, there is a rigorous and grueling testing process that every truck from Ford is put through to make sure these trucks will handle the challenge on the trails in the outdoors. The new 2019 version of the Ford Ranger is no stranger to this testing either. This truck may be new to the North American market, but it’s been offered in other markets for several years and it’s been one that’s been relied on to be tough, rugged, and perform exactly as needed.

Where has the Ford Ranger been Tested?

Most of the testing for any of the trucks offered by Ford begins in the lab with robotic testing that is too harsh for human drivers. These tests would move your organs around and potentially cause you to have permanent damage if you were inside the vehicle. If a truck passes these tests, it can be tested in a variety of locations around the world to see if it’s able to stand up to the torture. Places that include the Australian Outback and the Arizona desert are used to make sure a truck is Built Ford Tough.

Midsize Excellence from Ford

The new Ranger may be a midsize truck that’s ready to be offered for the 2019 model year, but that doesn’t mean it’snot tested just as harshly as the F-150. The Ranger is put through the same rigorous and demanding tests to make sure the truck is ready to be driven wherever you’re going to want to take it. This truck was put through the paces and challenges of the Silver Creek track at the Michigan Proving Grounds to show off in the video below to show you that it can get the job done.

Testing the Ranger the Right Way

The tests you don’t see at the Michigan Proving Grounds in the video used more robotics to make sure the truck would be ready to perform the way you want. When you visit your nearby Ford dealer later this year to choose the Ranger that will give you the drive you want, you can be confident this truck is built right and makes the drive perfect for you. With the features, you’ll find and the qualities offered, the new Ranger could be the leader in the midsize truck market in the next couple of years.